--- title: The HighCo DATA Blog description: HighCo DATA shares its knowledge of the retail market and consumer behavior to help clients improve their sales through marketing activation solutions. Promotion tactics are at the center of our solutions. --- # Our blog for smart brands and retailers. ![blog picture hubspot](https://blog.highco-data.be/hs-fs/hubfs/blog%20picture%20hubspot.jpg?width=1254&height=836&name=blog%20picture%20hubspot.jpg) All Topics [All Topics](https://blog.highco-data.be/en) [Coupon](https://blog.highco-data.be/en/tag/coupon) [Inflation](https://blog.highco-data.be/en/tag/inflation) [Retail](https://blog.highco-data.be/en/tag/retail) [Trends](https://blog.highco-data.be/en/tag/trends) [Promotion](https://blog.highco-data.be/en/tag/promotion) [Solution](https://blog.highco-data.be/en/tag/solution) [Gamification](https://blog.highco-data.be/en/tag/gamification) [Macro economics](https://blog.highco-data.be/en/tag/macro-economics) [Consumer behaviour](https://blog.highco-data.be/en/tag/consumer-behaviour) [Digital Marketing](https://blog.highco-data.be/en/tag/digital-marketing) [Cashback](https://blog.highco-data.be/en/tag/cashback) [Contests](https://blog.highco-data.be/en/tag/contests) [Direct Mail](https://blog.highco-data.be/en/tag/direct-mail) [Economics](https://blog.highco-data.be/en/tag/economics) [Email marketing](https://blog.highco-data.be/en/tag/email-marketing) [Folder](https://blog.highco-data.be/en/tag/folder) [Metaverse](https://blog.highco-data.be/en/tag/metaverse) [Mobile coupon](https://blog.highco-data.be/en/tag/mobile-coupon) [Social media](https://blog.highco-data.be/en/tag/social-media) [Introduction to Mobile Coupons](https://blog.highco-data.be/en/introduction-to-mobile-coupons) ![Intro mobile coupon](https://blog.highco-data.be/hubfs/Introducing%20Mobile%20Coupon%20(1).png) [Trends](https://blog.highco-data.be/en/tag/trends) ### Introduction to Mobile Coupons Jul 15, 2024 2:02:43 PM 4 min read [School is cool. Make the most of your school-material promotion.](https://blog.highco-data.be/en/school-is-cool.-how-do-you-make-the-most-of-your-school-material-promotion-as-a-brand-manager) ![schoolmaterial_vignette](https://blog.highco-data.be/hs-fs/hubfs/schoolmaterial_vignette.jpg?width=500&height=334&name=schoolmaterial_vignette.jpg) [Promotion](https://blog.highco-data.be/en/tag/promotion) ### School is cool. Make the most of your school-material promotion. Aug 21, 2023 10:13:52 AM 5 min read [The Innovation Box: anything but a Pandora’s box](https://blog.highco-data.be/en/unlocking-the-20-year-old-innovation-box-a-strategy-for-brand-managers-amid-inflation) ![innovation](https://blog.highco-data.be/hs-fs/hubfs/innovation_vignette.jpg?width=500&height=334&name=innovation_vignette.jpg) [Macro economics](https://blog.highco-data.be/en/tag/macro-economics) ### The Innovation Box: anything but a Pandora’s box Aug 3, 2023 2:00:17 PM 7 min read [Collaborative marketing - loyalty with emotion, data and technology.](https://blog.highco-data.be/en/collaborative-marketing-loyalty-with-emotion-data-and-technology) ![Marketing Collaboratif](https://blog.highco-data.be/hs-fs/hubfs/Marketing%20Collaboratif.jpg?width=745&height=469&name=Marketing%20Collaboratif.jpg) [Promotion](https://blog.highco-data.be/en/tag/promotion) ### Collaborative marketing - loyalty with emotion, data and technology. Jul 24, 2023 5:15:00 AM 3 min read [Discount coupons: Perfect for raising consumer purchasing power](https://blog.highco-data.be/en/discount-coupons-perfect-for-raising-consumer-purchasing-power) ![Cashpoint Becel shelfservice listing](https://blog.highco-data.be/hs-fs/hubfs/Cashpoint%20Becel%20shelfservice%20listing.jpg?width=659&height=598&name=Cashpoint%20Becel%20shelfservice%20listing.jpg) [Coupon](https://blog.highco-data.be/en/tag/coupon) ### Discount coupons: Perfect for raising consumer purchasing power Jul 20, 2023 1:30:00 AM 3 min read [How do customers try to save money and how can marketers respond?](https://blog.highco-data.be/en/how-do-customers-try-to-save-money-and-how-can-marketers-respond) ![Save money during inflation](https://blog.highco-data.be/hs-fs/hubfs/Besparen%20bij%20inflatie.jpg?width=733&height=476&name=Besparen%20bij%20inflatie.jpg) [Inflation](https://blog.highco-data.be/en/tag/inflation) ### How do customers try to save money and how can marketers respond? Jul 17, 2023 11:49:00 AM 5 min read [Out of the (gift) box ideas for competitions with prizes.](https://blog.highco-data.be/en/out-of-the-gift-box-ideas-for-competitions-with-prizes) ![gamification30juin](https://blog.highco-data.be/hs-fs/hubfs/gamification30juin.jpg?width=2000&height=1200&name=gamification30juin.jpg) [Gamification](https://blog.highco-data.be/en/tag/gamification) ### Out of the (gift) box ideas for competitions with prizes. Jul 12, 2023 10:06:48 AM 2 min read [Paper mail marketing: innovative strategies in the digital era](https://blog.highco-data.be/en/paper-mail-marketing-innovative-strategies-in-the-digital-era) ![blogtitle picture 2](https://blog.highco-data.be/hs-fs/hubfs/blogtitle%20picture%202.jpg?width=1248&height=769&name=blogtitle%20picture%202.jpg) [Direct Mail](https://blog.highco-data.be/en/tag/direct-mail) ### Paper mail marketing: innovative strategies in the digital era Jun 27, 2023 3:54:51 PM 4 min read [The cookie has crumbled: the end of third-party cookies with Google.](https://blog.highco-data.be/en/the-cookie-has-crumbled-the-end-of-third-party-cookies-with-google) ![The end of third-party cookies](https://blog.highco-data.be/hs-fs/hubfs/Blogpost%20main%20picture%20-%20cookies.jpg?width=1296&height=809&name=Blogpost%20main%20picture%20-%20cookies.jpg) [Digital Marketing](https://blog.highco-data.be/en/tag/digital-marketing) ### The cookie has crumbled: the end of third-party cookies with Google. Jun 27, 2023 3:22:13 PM 5 min read [Consumer behaviour in Belgium is changing!](https://blog.highco-data.be/en/consumer-behaviour-in-belgium-is-changing) ![consumer behaviour change in belgium](https://blog.highco-data.be/hs-fs/hubfs/consumerbehaviour%20change%20in%20belgium.jpg?width=1254&height=836&name=consumerbehaviour%20change%20in%20belgium.jpg) [Trends](https://blog.highco-data.be/en/tag/trends) ### Consumer behaviour in Belgium is changing! Jun 27, 2023 12:06:27 PM 4 min read Load More Stories